Max is a unique concept store, and a one of a kind destination in Durban aimed at promoting the world of fashion.

The venue consists of a: • 14 metre long catwalk for fashion shows • Five star fashion lounge and cocktail bar • Restaurant • High fashion retail area • Satellite modelling agency • Make-up counter • State of the art sound and lighting • Various media facilities

The MAX Institute of Fashion Art specialises in product launches related to the fashion industry. This stretches from interior decorating shows to motor car launches. Our client list includes blue chop companies like Elizabeth Arden, L'Oreal, Decorex, VW, Unilever and MTN Durban Fashion Week.

The venue is also available two Saturdays of each month for private functions. We can accommodate from 50 to 300 guests at a time.

Catering All catering is done in house and we have a standard 'High Fashion Fingerfood' menu that can be adapted to your personal needs. Cocktail Bar We have a fully stocked cocktail bar and we sport the only 5 litre cocktails in Durban. The bar manager will gladly design you your own signature cocktail.