We didn’t want a practice, but rather a retail store filled with character and warmth. No more patients, only customers – OUR customers. No more boring eyewear, only handpicked private label collections and select premium brands. As for our optometrists, only the “lead singers” of the industry!
After months of hard work & long hours, we finally saw our concept come to life in the opening of our first re-branded store in June 2015. The verdict – they loved it! But not just anyone, these were discerning customers seeking something different from the industry just like us.
So pop in at your nearest Execuspecs, grab a coffee and let’s talk eyewear!